The Big Picture Magazine featured a recent display put together for perfumer Mandy Aftel. What made it so unique, and literally stand out, was the fact that they used the board itself cut into shapes and layered to create their low impact environmentally friendly display. The project was put together by Brandimage for Mandy Aftel’s new line at Henri Bendel in New York City. The inspiration was based on “layers of nature”. Since Aftel uses natural essences for its perfume, the company wanted to keep the display as natural as possible. They used recycled cardboard that contains no VOC, called X-Board. The final display was cut from 150 full sheets of material stacked 11 feet high and 8 layers deep. They also created display cases out of the same material.

With our own Zund G3 digital router, creating and cutting displays like this one can be possible for anyone to do. Layering and assembling cut shapes can make your display distinctive and can be used in many ways. Imagine your logo layered for a 3-dimensional effect, or sign holders and frames that look like a city skyline. If you can imagine it, we can help you make it a reality. For more details about our digital routing capabilities, visit our website.