Learn why investing in high quality product images is a best practice we should all follow. Blogs in this category discuss how print products from Artisan HD can help improve your business branding and visibility. If you are interested in selling your artwork, here you can find guidelines for how to sell your prints online. Artists can also read tips and tricks for creating online portfolios and improving their social media marketing strategy.
Padopolis has developed an iPad app called Catalog Spree. The free download offers consumers a brand new way to shop multiple catalogs in one source, much like you would when visiting a traditional brick and mortar mall or flipping through paper prints. The app lets you view product information and order directly from each company's [...]
Pricing your art can be tricky at best. Many of our customers struggle to find their place in the market, and not price themselves out of business before they even get started. Until you are an well known photographer with celebrity clientele, like Peter Lik, commanding and actually selling your work for a hefty [...]
With Black Friday upon us many people are poised to do some serious power shopping. The increased traffic is a perfect opportunity for retailers to use in-store signs to their advantage. Signware manufacture, Rose Displays, wrote some great tips on things to consider about your store environment before installing your next campaign. Some of them [...]
COLOURlovers recently compared the predominate colors chosen for brand identification out of the top 100 most popular websites. Blue and red with their various shades and hues top the list. Sometimes the color is chosen after many hours of market research, and other times the arbitrary can turn out to be poignant. I didn't know [...]
You have your mission statement written, and the perfect tagline all picked out. Most people's first step to building your company's visual identity and brand is the selection of your company logo. This important visual image projects to the world what your company represents, and needs to function well in different contexts; website, letterhead, business [...]
Last week the local ASMP chapter had a meeting about how to protect your images under the new copyright laws. The most significant change came with the establishment of the Orphan Works law. This law makes the image public domain if it is difficult or impossible to contact the copyright holder. With the proliferation of [...]
Since our merger with Artisan Colour, Inc. we have started a new blog. Please follow us at - Colour Your World. Thank you for your continued support!
Tony Blei has a background as a photojournalist working for the Associated Press and has the opportunity to shoot multiple seated presidents - with his camera, I should say. He now adds that 'in the moment' style to his portrait and location photography. Tony has been in the photography business long enough to forge through [...]
In a downturn, advertising budget cuts are the wrong move. Use these two print display strategies to maximize the impact of advertising dollar instead.
The PPA, SEPCON, EPIC, and CPI jointly are hosting Imaging USA Convention and Expo this year right here in Phoenix. Besides the numerous educational classes that they offer, they are also holding one of the largest photo industry tradeshows of the year. Over 223,000 square feet of floorspace will be dedicated to the event at [...]
