Tag: retail experience

Maximize your ad space with floor graphics

Looking for alternate signage ideas for your product? The floor is often the perfect place to add to your message and literally stop consumers in their tracks. Every retail space has a floor, and each floor is a potential advertising canvas. By utilizing floor space, these graphics can be used as a directional tool to [...]

Laying out your retail space to encourage sales

Found this article in all places, Psychology Today. They analyzed how people shop and found patterns and trends in the way the average consumer navigates a store. Their findings can be utilized by retailers when designing and laying out their space to maximize and encourage sales. For example; since most people are right-handed, they tend [...]

Point of Purchase displays that POP

The successful promotion of a company’s product line depends on effective marketing and presentation. It is vital for a product to be advertised in such a way that grabs the audience’s attention and also creates brand recall among customers. Most companies are looking for an approach that will give them the best return on their [...]

Long lasting Duratrans prints

The technology that runs the LightJet has been repeatedly recognized as having a superior imaging quality over other output devises. This also true when it comes to long lasting Duratrans printing. Backlit advertising is frequently utilized by marketers because of its ability to captivate people's attention. Bright vibrant colors that don't fade in a couple [...]

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